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Businesses and services in Nigeria are rapidly grabbing the benefits of internet and social media marketing, hence the need for Nigerian Business listing.
Business listing is a very important aspect of marketing for business owners that wants to setup online presence for their business even without owning a website, this is made possible by various business listing websites in Nigeria like News9naija, etc.
What is Business Listing And How does it relate to Nigerian Businesses?
Business listing simply means “creating a catalogue of profile information such as contact address, business description, photos, etc about your business and publishing such in business directory websites”
Business directory website or business listing website is any website which compiles information about various businesses in a particular locality and display such in part or whole of its website.
There are several business directories in Nigeria like, Google My Business, Vconnect, Connect Nigeria, SME Arena, News9naija, etc.
Importance/Benefits of Listing Your Business in Directories.
Business Directory listing for Nigerian Businesses is very import for two main reasons;
» Derive more customers from search engines; A 2019 survey by Nielsen Global Connected Commerce Survey showed that over 80% of Nigerians who have access to mobile phones and other internet enabled devices shop online.
The survey also showed that 95% of those who shop online engaged in “proximity shopping“. Proximity shopping means buying stuffs from online businesses near in your immediate locality.
Listing your business in directories will enable customers who search for wares you sell or services you render to connect to you from various search engines. This is an awesome hack to getting more patronizers, if your business is not found online, you are missing out big time!
» Readily available feedbacks/reviews from customers; Directories like News9naija business listing page, are structured in saw a way that intending customers can get every available information about our business including reviews by those who previously patronized you in the past.
These reviews help you you build good customer relationship as you would know what they think about your business or services. If good, these reviews will encourage new buyers to buy from you as they have “trust from reviews”
Sometimes, these reviews could be bad as result bad customer experience with your service or product, you can easily react to these and attend to them. This way you know the part of your service or product that are not favorable to clients, hence the need to improve on those aspect(s).
Major problems/Challenges associated with listing businesses in Nigeria.
There are several challenges that many business owners face while getting to list their businesses in directories. Amongst them, “expensiveness of the directory website ” is the chief.
For Example; to list your business on BusinessList.com.ng with just 3 Products and 4 Photos starts from ₦10,000 and goes up as high as ₦110,000 for more features.
The Good News!
News9naija has come to solve all the problems associated with listing your business. Listing your business is quick, easy and “FREE” on News9naija. News9naija has simplified the Nigerian Business listing process made it possible to list your business, services and brands without spending a dime!
How to list your business on News9naija (Step By Step Guide)
Step 1: Login to your News9naija Account or Register an account if you have not registered. After a successful registration, you would be promoted to activate your account with a one time activation fee of ₦1,000 only.
Step 2: Go to your user dashboard and scroll down to the business listing section and click on “Submit Listing”
Step 3: You will be taken to the “Add listing” page where you fill out your Business information.
How to fill your business listing information
Step 4: Enter the name of your business, services or brand. Write it out in initial caps; E.g IkeDeck Travels And Tour Agency .
Step 5: Under the Long Details section, give full description of your business, services or brand. You can include your business core values in this section. E.g
Step 6: Under “Motto”, write your business slogan, motto or tagline. E.g; “Memorable Stress Free Holiday”
Step 7: Pricing is Optional, you leave it blank or add a price range for the service you listed.
Step 8: Under “Short Description” write a summarized description of your business.
Step 9: Under “Location” select your current business location from the drop-down of the States that will be displayed
Step 10: Under “Tags” select from the list of available “Keywords” or wirte your own keyword that people can get you with.
Step 11: Under “Category”, select the category that best classifies your business.
Step 12: Enter the Postal Code of your State/LGA. Incase you don’t know your postal code, just search for it on google. Eg. my LGA is Enugu North, So i will search for “Enugu North” postal code on google.
Step 13: Write your business phone number.
Step 14: You can add an additonal phone number if you have or leave it empty.
Step 15: Write your email address, e.g [email protected]
Step 16: Enter Your Website URL if you have a website, else leave it blank.
Step 17: You can add your facebook, twitter, etc page link in the Social Information section if you have else, leave it blank.
Step 18: Write the TSreet address of your current business location.
Step 19: Enter map coordinates of your street or leave it for us to fill it for you.
Step 20: Select and upload images of your business, you can add up to 5 pictures for each business you are listing.
Step 20 B: You can also add video reviews of your website if you have them uploaded on Youtube or Vimeo, just copy the video link and paste, otherwise leave it blank.
Step 21 & 22: Mark the two agreement checkboxes.
Once you have filled out this details, save and preview, if you if you are okay with the result, hit submit. And admin will review it to ensure it complies with News9naija terms and conditions. It would be published within 24hrs if it met our business listing requirements. you will get an email notification once your business listing has been added to our Nigerian Business Listing Directory.
Click here to see list of recently listed businesses on News9naija.